WeChat users can install these apps to gain access to more features. Mini Programmes are third party apps built into the WeChat interface. Through Enterprise WeChat, users can keep up to date with work conversations, keep track of annual leave days, log expenses and even request time off. Just like Slack, it helps users speed up and organise work communications. In 2016, Tencent launched Enterprise WeChat to help users separate their work and social lives.
WePay includes Quick Pay, in-app web-based payments, QR code payments and native in-app payments. With it, they can pay for pretty much anything anywhere in the country, including: More than 250 million WeChat users have linked their bank accounts to WeChat Pay, the platform’s payment gateway. Users can find and follow content posted to Channels through their friends or influencer accounts. Through Channels, WeChat’s users can create and share short video clips in a similar fashion to close rival TikTok. In early 2020, WeChat launched Channels, a new short video platform within WeChat.
No third-party click-throughs or complicated user journeys. Users can send messages, hail a ride, pay for their groceries, keep fit, book a Covid-19 test, and even access government services like visa applications, all without leaving the app. If you’ve not used WeChat before, you might think it’s just another online space where people talk to friends and share life snaps.
WeChat for web includes WeChat for PC and WeChat for Mac, but you might also hear it referred to as WeChat online or Web WeChat. Registered users can connect to the platform through their phones using the WeChat app, or through WeChat web. WeChat is also popular in Mongolia and Hong Kong and maintains a foothold in Chinese speaking communities around the world. It filled a major gap in the world’s largest social network market, where many foreign-owned platforms like Facebook, YouTube and WhatsApp are banned. In 2011, WeChat (known as Weixin in China) launched as a WhatsApp-style messaging app. It’s the largest social media platform in the country and one of the top 10 social networks in the world. WeChat is a multi-purpose social media, messaging and payment app developed in China.
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